Officially Silly app icon: a child wearing a colander as a knight's helmet
An app for parents of kids 3–13

Be the fun parent. Effortlessly.

Hundreds of afternoons start with “I'm bored”. Officially Silly turns them into adventures: a blanket fort becomes a spy headquarters, a colander becomes a knight's helmet, and you become the parent who always has an idea.

Coming soon to iPhone and Android. Write to us and we'll send you a test invite.

A parent and child on an imaginary adventure at home
How it works

Swipe alone. Play together.

The choosing happens without the kids, so the playing can be all about them.

1Discover · on your own

Find ideas you love

Five calm minutes on the sofa or the bus. Swipe up to save, left for “not for us”, right for “maybe later”.

2Shortlist · when it's time

Pick one

A rainy afternoon or a free hour? Open your shortlist. Everything there is something you already liked.

3Play · together

Choose how big, then go

Every adventure comes in three sizes, so it fits your energy today.

EffortlessStart right now, with what you have.
More FunSame idea, more game.
Full AdventureThe full story, for when you have time.
A child in a paper crown casts the shadow of a grown-up hero
“

The Child is father of the Man.

— William Wordsworth, 1802

Somewhere inside your child, a grown-up is already being made. Not in the big moments. In the small ones. Every game is a rehearsal for a life.

What grows from it

Characterful

Children who keep a promise to a teddy will keep it to a friend, and who are brave because they have practised being brave.

Versatile

Today an engineer, tomorrow a chef, on Sunday a detective. Quietly becoming good at everything.

Alive

Curious. Loud. Muddy. Children who look at a cardboard box and see a spaceship.

A parent and child walking along a path past a blanket fort, flying a kite
Officially silly.
Seriously important.

Be one of the first families to try it.